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Soccer-Barcelona extend UNICEF shirt deal to 2016
Barcelona have extended to 2016 a deal with UNICEF under which the La Liga side pay $2 million a year to display the name of the United Nations Children's Fund on the back of their shirts. The current agreement was due to expire next year and the Barca directors approved a two-year extension at a board meeting on Tuesday, the Spanish champions said on their website (www.fcbarcelona.es). Barca and UNICEF first joined forces in 2006 and Barca's Argentine World Player of the Year Lionel Messi is one of the fund's global goodwill ambassadors. The club used to have the UNICEF name on the front of their shirts, which made them one of the few sides in soccer not to display a corporate logo. More...
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