Josh Wise made it to Talladega Superspeedway the new-fashioned way. A movement started on the online site Reddit by a 16-year-old fan using the digital currency Dogecoin generated a sponsorship for Wise's No. 98 Ford Fusion in Sunday's Sprint Cup Series race. ''I had heard of Reddit but I hadn't been on there much. It was easy to kind of dismiss it at first because it was like, 'Well yeah, they might have like 10 or 15 people want to help us raise sponsorship but I doubt they're going to be able to raise the full amount to sponsor us.' ''Five or six days later, they had met the goal of $55,000 to sponsor us and we had a sponsor for Talladega.
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