NASCAR announced two new hires today as part of the company's commitment to implementing strategic growth plans for several critical segments, including youth, millennial and multicultural. Peter Jung joins NASCAR as Senior Director of Growth Segment Marketing, reporting into Managing Director of Brand and Consumer Marketing Kenny Mitchell. Jung, most recently from MasterCard International, served as vice president of global consumer marketing, responsible for youth segment strategies and programs designed to drive a greater preference for the MasterCard brand.*In this role, he oversaw the delivery of global consumer insights, innovation and marketing plans that supported youth segment priorities in the U.S. and several international markets. Jung led the launch of core consumer marketing platforms Priceless Surprises and Priceless Music, targeting millennials and other multicultural segments. More...